The 180-Second Window: Capitalizing on ‘Cheap Impulse Buy Bags’ to Maximize Supermarket Shelf Productivity
In the highly competitive landscape of modern FMCG retail and grocery management, floor productivity is measured in seconds and square inches. As consumer behavior shifts under economic pressures, global retail chains and lifestyle distributors are facing a dual challenge: shrinking traditional margins and rising operational overheads. To counteract these pressures, category managers are looking beyond standard inventory turns and turning their focus to a long-overlooked retail goldmine: the checkout lane.